Arrowhead Design Company celebrates new Spartanburg location

Presented by: Go Upstate

Article: https://www.goupstate.com/news/20180928/arrowhead-design-company-celebrates-new-spartanburg-location

Arrowhead Design Company’s new location on East Kennedy Street in Spartanburg offers a variety of items for sale featuring catchy slogans and logos.

Co-owners Lanie Whitaker and Jamie Woodruff ran the business for several years in Lyman before moving it to Spartanburg this year. The business began primarily focusing on logo and graphic design along with social media management. Whitaker said after people starting asking them to have logos placed on t-shirts and coffee mugs, Arrowhead decided to start doing its own screen printing.

The business has opened at 379 E. Kennedy St. Whitaker said she continues to focus on social media management and logo and graphic design for local companies, while Woodruff handles the screen printing business.

“We moved into our new space two months ago,” Whitaker said. “It’s been awesome down here, and everyone in the city has been welcoming.”

The business hosted a reception Friday night for its customers and promoted some of its new t-shirt slogans.

Woodruff said t-shirts featuring “I’m a Spartanburger” and “Burg” have already been popular with local residents and those visiting the city for the first time. The store also sells hats, coffee mugs and other items featuring Spartanburg and South Carolina.

Several t-shirts also feature screen prints of light bulbs with “Spartanburg” displayed on the front.

Many people want local apparel, Woodruff said. “People are still getting to know us.”

Whitaker said the company’s logo and graphic designs are meant to build local pride in the community and appeal to a variety of customers including residents and corporate clients.

“The way it is going now in Spartanburg, we hope to make a presence here,” Whitaker said. “Over the past year, our sales have doubled, and we hope to continue our success.”